Tuesday, September 12, 2006

Four trees chopped for Wrangler jeans hoarding
(click for larger view)
Again on Airport rd, Bangalore, the advertising mafia have started to axe trees that come in way of their hoardings.
All the representations, complaints, protests have not made a difference to the so called "Tree Officer" of BMP. Hence what I have decided is cooperate with the mafia and provide maximum publicity to these ads. How? Well henceforth i am going to post the pictures of the products that advertise of these illegal ads.
So for starters here is WRANGLER JEANS. Go buy it!! Remember its worth 4 trees.

Thursday, April 20, 2006

Four trees axed for One hoarding.
In the latest developments on Airport Rd, BLR; Four trees have "made way" for a brand new hoarding. (Click for larger view)
The axing of these trees has happened on 19-04-06 night.
This "tree cutting for hoarding" issue was taken up to the "Tree Officer" BMP, Krishna Udupudi on 10-Apr-2006 by
Mr. Rohan D'souza, Convenor “Hasiru Usiru”. The tree officer had promised action, but in these past 10 days nothing has happened!! (or has it?).
Something has to be done against the parties indulging in vandalism of trees for their personal profit and gain.

Thursday, March 30, 2006

They dont give a damn to you!!
11 trees axed for hoarding visibility in Bangalore.
Yet again the advertising mafia in connivance with the authorities, has axed eleven trees on Airport Road opp Kemp Fort for better visibility of hoardings.(click on image for larger view).This brings up the toll to around 35 trees on a stretch of just 0.5 km.
This act has happened even after a campaign against this atrocity. The advertising lobby seems to be too powerful for us to stop them.
This cutting happens at the request of the advertiser to provide for a better view, this time it is Tata Indicom and ICICI bank.
I request everybody to raise this issue through every contact that you may have who can make a difference.

Monday, January 09, 2006

Got the View??
(Click on the images for a larger view)


Let them know if you are having trouble seeing the hoarding, they might as well cut the whole tree!!!
I am appalled that the advertiser wasn't happy with the exposure they got. They wanted better visibility at the cost of a healthy full grown tree. So they went about chopping more!!



I thought we all might bring a stop to this mindless atrocity. But as it shows, it has not happened. It has continued.

This time too, the cutting has happened in the dead of the night. I spoke to some of the people who do business around that spot, they were also clueless about when this has happened. This clearly tells what is happening is illegal.

HOW DO WE STOP THIS??!!!!! OR CAN WE??

Saturday, January 07, 2006

Monstrosity in "GARDEN CITY"!!!

Notice anything unusual in the following pictures??
(Please click on the images for a larger view)

You might not. Since you got an UNOBSTRUCTED VIEW of the hoardings.

If you look at the pictures again you will notice that TREES on the medians and footpaths have been CUT to achieve this beautiful VIEW.

Do they CUT TREES TO MAKE WAY FOR HOARDINGS??!!!

YES!!!

These trees have been axed by the outdoor advertising agencies to make way for their hoardings. We have seen trees being cut for developmental activities such as road widening, but here is an act of cutting trees for ADVERTISING!!!

Is there no bound for their greed for revenue?!!


The following picture illustrates what I mean by "OBSTRUCTING the VIEW of the HOARDINGS".


Now see this

All these images have been captured on "Airport Road" in Bangalore City (the so called GARDEN CITY!!!), within a distance of 1.5 Km from Airport to Indiranagar junction.

I tried complaining to the authorities, but they were as usual playing the game of "passing the buck". Then i

took this matter up with a NGO which in turn approached the right person in the City Corporation. But the NGO activists where not given a proper response.

It clearly shows that this is happening with the knowledge of the authorities, who are hand in glove with the outdoor advertising MAFIA. These trees have all been axed ONLY during night when nobody is around to question them.

The mainstream media will not take up this issue because it is negative publicity for the corporates featured on the hoarding and will result in LOSS OF ADVERTISING REVENUE.

I have realized that the only way to fight this mafia is by AWARENESS, by spreading this message, BY BOYCOTTING THE PRODUCTS ON THE HOARDINGS (if the buying stops the killing stops).

If you must be thinking, "Its just a few trees, so why bother?". NO, we are not speaking about a few trees, but a SCAM which is to be unearthed.

This is not happening only in Bangalore. It is happening everywhere!!! Its time we sit up and took notice.